Viscopy appoints new Head of Licensing

PRESS RELEASE received April 2010

Viscopy appoints new Head of Licensing

Viscopy, Australia's dedicated rights management organisation for visual artists, announces the appointment of publishing executive Georgette Mackay as its new Head of Licensing.

Georgette comes to Viscopy from global publishing house Conde Nast Publications where she has worked for more than 10 years, most recently as Asia Pacific Director of Editorial Administration and Rights. Her appointment is the latest measure in Viscopy's move to improve its service offering to copyright licensing customers and expand licensing opportunities for visual artists.

Viscopy's chief executive Joanna Cave said: "We are delighted to welcome Georgette to the Viscopy team. Through her experience with a leading global publisher, Georgette has gained a great understanding of copyright licensing from the Viscopy customers' perspective. She brings to Viscopy valuable commercial skills that will ensure that Viscopy's licensing services deliver good value to our customers."

Viscopy operates licensing services which generated more than $2 million for artists in 2008-09. Viscopy offers copyright licensing services to customers in Australia and New Zealand who wish to reproduce or transmit copies of artworks in a variety of ways including in books, on websites, in auction catalogues, magazines and on merchandise, among others. Viscopy also participates in two statutory copyright licensing schemes: the photocopying scheme under which books, magazines and newspapers are copied in educational institutions (operated by Copyright Agency Limited); and the broadcasting scheme in which broadcasts are copied for use in schools, colleges and universities (operated by Screenrights).

Upon her appointment Georgette said: "I am thrilled to be joining Viscopy at this important time of change and further growth. I look forward to working with the team at Viscopy to strengthen and improve our licensing services."

Georgette Mackay will commence as Viscopy's Head of Licensing on 19 April 2010.